Good Luck Pearce Edwards

You’ll need it.
 
Governor Perdue is bringing you from Washington State to save her administration.  She may as well have painted a big target on your back.
 
At least you’re from here.
 
You’ll work for a governor who has a reputation for being tough on her staff – and erratic. You’ll be her “communications and policy adviser.” But she already has policy and communications advisers. And you won’t be over them.
 
Uh-oh.
 
Her staff is roundly blamed for her problems. The usual: too insular, too young, too hard to reach. Also, they came from the campaign and don’t know government. Or, they were in the Light Gov’s office and aren’t up to the Big Job. Yadda, yadda, yadda.
 
I’m sure they’ll greet you with open arms and a warmly cooperative attitude.
 
But you did this job for Governor Christine Gregoire. You also worked for GMMB media consultants in DC. That’s a plus by me; founder Frank Greer did Governor Hunt’s ads in 1992 and 1996.
 
So welcome home. And good luck.
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Gary Pearce

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Good Luck Pearce Edwards

You’ll need it.
 
Governor Perdue is bringing you from Washington State to save her administration.  She may as well have painted a big target on your back.
 
At least you’re from here.
 
You’ll work for a governor who has a reputation for being tough on her staff – and erratic. You’ll be her “communications and policy adviser.” But she already has policy and communications advisers. And you won’t be over them.
 
Uh-oh.
 
Her staff is roundly blamed for her problems. The usual: too insular, too young, too hard to reach. Also, they came from the campaign and don’t know government. Or, they were in the Light Gov’s office and aren’t up to the Big Job. Yadda, yadda, yadda.
 
I’m sure they’ll greet you with open arms and a warmly cooperative attitude.
 
But you did this job for Governor Christine Gregoire. You also worked for GMMB media consultants in DC. That’s a plus by me; founder Frank Greer did Governor Hunt’s ads in 1992 and 1996.
 
So welcome home. And good luck.
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Gary Pearce

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