Changing the Subject

Since he picked Paul Ryan, Mitt Romney has been talking about: Medicaid cuts, budget cuts, taxes (his and ours), Bain Capital, Obamacare, abortion and, now, birth certificates. None of which address undecided voters’ number-one concern: jobs and the economy.
 
There seems to be a simple message for Romney in this campaign: “The economy is bad. Vote for a change.”
 
But, for such a disciplined guy, he seems to have no message discipline.
 
Maybe Republicans are so blinded by their dislike for President Obama they can’t focus on what’s important to voters. It wouldn’t be the first time they made that mistake. See 1992 and Bill Clinton.
 
Romney’s and the Republicans’ task at the convention isn’t to bash Obama or woo the Tea Party. It’s to change the subject. If they can’t do it now, they will have little precious little chance from now on.
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Gary Pearce

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Changing the Subject

Since he picked Paul Ryan, Mitt Romney has been talking about: Medicaid cuts, budget cuts, taxes (his and ours), Bain Capital, Obamacare, abortion and, now, birth certificates. None of which address undecided voters’ number-one concern: jobs and the economy.
 
There seems to be a simple message for Romney in this campaign: “The economy is bad. Vote for a change.”
 
But, for such a disciplined guy, he seems to have no message discipline.
 
Maybe Republicans are so blinded by their dislike for President Obama they can’t focus on what’s important to voters. It wouldn’t be the first time they made that mistake. See 1992 and Bill Clinton.
 
Romney’s and the Republicans’ task at the convention isn’t to bash Obama or woo the Tea Party. It’s to change the subject. If they can’t do it now, they will have little precious little chance from now on.
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Gary Pearce

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